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Ecommerce · Head of Ecommerce / DTC

Find any Head of Ecommerce's email — and pitch AOV, not 'conversion.'

Ecom leaders archive 'boost conversion.' They reply to checkout drop screenshots, AOV anomalies, or platform migration friction.

~90%

Email hit rate

~2s

Lookup latency

5x

Reply lift w/ checkout hook

$29

Flat, unlimited

Why ecommerce pitches die

Heads of Ecommerce are pitched by every Shopify app weekly. They scan for platform fluency — Shopify Plus, BigCommerce, headless React + Sanity — in line one.

Lead with a screenshot of their checkout, a mobile PDP issue, or a subscription pricing critique. Show you bought something first.

The 5 methods, ranked

Method 01 · Best~90%

B2B finder + verifier

HuntMeLeads. ~90% verified ecom hit.

Method 02 · BuiltWith

Stack detection

Filter by Shopify Plus + 6-figure traffic.

Method 03 · Shoptalk

Speaker rosters

Direct contact.

Method 04 · DTC Newsletter

2PM, Future Commerce

Contributor list.

Method 05 · Fallback~76%

first.last@domain

Verify pattern first.

Reply rate by angle

From 1,900 sent emails to verified ecommerce leaders.
AngleReply rateBest for
Mobile checkout drop16.0%DTC, mobile-heavy traffic
AOV pattern critique13.4%Mature brands
Subscription pricing audit10.8%CPG, beauty
Platform migration friction8.2%Scaling DTC
Generic 'boost conversion'0.3%Never

The 55-word email ecommerce leaders reply to

Specific product + screenshot + zero ask.
compose · cold email
Subject:
[Product] mobile checkout — 3-tap address?
Body:
[First] — bought [Product] last week on iPhone. Checkout has a 3-tap address field that's costing roughly 12–18% on mobile (industry benchmark).

Quick one: A/B'd a Shop Pay-first flow recently? Happy to send a teardown deck — no demo ask.
— [Name], Customer & [Credential]

HuntMeLeads vs typical ecom finder stack

FeatureHuntMeLeadsTypical alternative
Verified email~90% hit65–78% per credit
PricingFlat $29 unlimited$0.10–$0.50 per credit
Tech-stack detectionBuilt-inAdd-on
Sender + warmupIncludedSeparate
Free planForeverTrial only

What kills an ecom pitch

'Boost conversion' language

Top-blocked phrase.

Pitching during BFCM ramp

Avoid Oct–Dec. Wait until January.

Calendly in email 1

Send teardown first.

Mixing DTC and marketplace pitches

Different buyers, different metrics.

Frequently asked

Find any Head of Ecommerce's email — free.

90% hit rate. Unlimited credits. Sender + warmup included. No card to start.

No credit card · Free forever plan · Cancel anytime