Playbook · Cold Email Templates
12%
Top template reply rate
55–75
Optimal word count
4-step
Best sequence length
$29
Flat, unlimited
Three killers: bad list (50% of failure), bad opener (30%), bad ask (20%). Templates fix the opener and the ask — but only on top of a verified list. Sending the best template on the worst list still produces 1% replies.
This page assumes you've got the data. The templates below cover everything else.
Subject: 'Why [comparable logo] switched off [incumbent]'. Body: 1-sentence reason, 1-sentence question.
Subject: 'Re: your [feature] launch — one observation'. Body: specific UX feedback + offer of fix.
Subject: 'Congrats on the [role] hire'. Body: 'Saw [name] joined from [logo] — we worked together at [X]. Worth a 12-min intro?'
Subject: 'Your thread on [topic] — counter-point'. Body: 1 data point, 1 question.
Subject: '[X]% savings vs your current [category] vendor'. Body: 1-sentence comparison, ask for line items.
Subject: 'Your [topic] webinar — 2 leaks I'd patch'. Body: 2 specific observations + Loom offer.
Subject: 'Your roadmap — [specific area]?'. Body: 1 question, no pitch. Pure research framing.
Subject: '[Mutual logo] uses both of us'. Body: 1-sentence integration idea.
Subject: 'Congrats on the [round] — one Q'. Body: post-funding spend-area question.
Subject: 'Quick question about [category]'. Lowest-performing template — listed only as a baseline.
| Variable | Optimal | Reply-rate delta |
|---|---|---|
| Word count | 55–75 words | +2.4x vs 150+ words |
| Personal first line | Hand-written | +3.1x vs templated |
| Format | Plain text | +2.3x vs HTML |
| Asks per email | 1 | +1.9x vs 2+ |
| Send day | Tues/Wed/Thurs | +1.6x vs Mon/Fri |
| Sequence length | 4 steps | Peaks at step 2; flat after step 4 |
[First] — saw you're running [incumbent] (caught it from the JS tags). [Comparable logo] switched off it last quarter — saved $87K and cut data-sync from 14h to 22min. 2-line write-up of the migration, want it? No call, no Loom. Just the doc.
— [Name], [Credential]
| Feature | HuntMeLeads | Typical alternative |
|---|---|---|
| Verified email finder | ~90% hit, unlimited | 70–80%, per-credit |
| Cold-email sender + warmup | Included | Separate $99+/mo |
| Pricing | Flat $29/mo unlimited | $200–$500/mo combined |
| Template library | Built-in, benchmarked | External / paid |
| Inbox rotation + warmup | Native | Separate $50+/mo |
| Free plan | Forever-free | Trial only |
✕ Pasting links in touch #1
Drops reply rate by 38%. Save the Loom/calendar for touch #2 or after a reply.
✕ Asking for 30 minutes
Universal killer. Ask for a 3-line reply or a 12-min slot — the asymmetry signals respect.
✕ Sending from a new domain
Domains <90 days old land in Promotions. Warm 3–4 weeks before scaling sends.
✕ Templated first line
Inbox AI now detects {{firstName}} patterns. Hand-write the opener, template everything else.
Verified emails + cold-email sender + warmup + templates, all included. Unlimited credits. No card to start.
No credit card · Free forever plan · Cancel anytime